{"id":10530,"date":"2023-01-16T18:21:51","date_gmt":"2023-01-17T02:21:51","guid":{"rendered":"https:\/\/www.gong.io\/?page_id=10530"},"modified":"2024-11-24T23:11:58","modified_gmt":"2024-11-25T07:11:58","slug":"sales-engagement-platform","status":"publish","type":"page","link":"https:\/\/www.gong.io\/sales-engagement-platform\/","title":{"rendered":"Sales Engagement Platform"},"content":{"rendered":"\n
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Sales Engagement Platform: Boost your sales with Gong<\/h1>\n

With a sales engagement platform, you can boost sales reps’ productivity, increase close rates, and get complete visibility into your pipeline. Gong supports your team every step to quota by monitoring buyer engagement in real time, providing valuable sales intelligence, building a winning sales strategy, and executing the pipeline as a team. Ready to see how it works? Ask our team to give you a tour of our sales engagement platform.<\/p><\/div>\n\n\n\n\n

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5 Reasons Why You Should Use A Sales Engagement Platform<\/h2>\n

Wondering what sales engagement software can do for your team? I asked our customers. Here\u2019s what they had to say:<\/p>\n<\/div>\n<\/block-header>\n\n\n\n

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REASON #1<\/strong><\/p>\n

Reps\u2019 Favorite Productivity Hack<\/strong><\/div><\/div>\n
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\n\nReps can\u2019t stop raving about Gong. And for good reason. Gong enables them to understand what they and top performers on your team are doing right. And replicate best practices at scale.\n<\/p>\n\n\n<\/div>\n<\/div>\n\n

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REASON #2<\/strong><\/p>\n

The Answer Isn\u2019t In Your CRM…<\/strong><\/div><\/div>\n
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\n\nHow are customers responding to your go to market? What does a good sales conversation look like for your team? Why are customers buying (and why the rest are not)? The answers are in Gong.\n<\/p>\n\n\n<\/div>\n<\/div>\n\n

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Reason #3<\/p>\n

A Truth Serum For Your Pipeline<\/strong><\/div><\/div>\n
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\n\nIt\u2019s like validating your deal has legs with a third party \u2013 the customer. Improve forecast accuracy and identify at-risk deals in your pipeline so you can step in proactively and set deals back on track to closed-won.\n<\/p>\n\n\n<\/div>\n<\/div>\n\n

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Reason #4<\/p>\n

Build A Winning Playbook<\/strong><\/div><\/div>\n
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\n\nGong\u2019s sales engagement platform lets you build a laundry list of winning plays so you can boost close rates and increase productivity per rep. With Gong, you\u2019ll know exactly what you\u2019re doing right so you can double down where it works.\n<\/p>\n\n\n<\/div>\n<\/div>\n\n

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Reason #5<\/p>\n

From Outreach To Close<\/strong><\/div><\/div>\n
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\n\nGet a reality view of all your customer touchpoints across your entire deal cycle. Identify winning talk tracks, optimal positioning, and competitive messaging so that your team can build the sales motion that works for your customers. \n<\/p>\n\n\n<\/div>\n<\/div>\n\n\n<\/div>\n<\/div>\n<\/block-frequently-asked-questions>\n\n\n<\/div>\n<\/div>\n\n\t\t\n\t<\/div>\n<\/div>\n<\/block-columns>\n\n\n<\/div>\n<\/div>\n<\/block-section-content>\n\n\n<\/div>\n<\/div>\n<\/block-section>\n\n\n\n\n

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Go With Gong, your new sales engagement platform<\/h2>\n<\/div>\n<\/block-header>\n\n\n<\/div>\n<\/div>\n\n\t\t\t\t\t
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\n\nYour conversations are unique. Gong makes the most of your data, so you know what sets top performers apart. Use it to help you increase sales productivity and build an A-team.\n<\/p>\n\n

\n\nOur sales engagement platform captures your team\u2019s buyer-facing conversations via email, phone calls, and web conferencing and analyzes them with AI. This helps you build your sales process based on what your top sellers already do in the field.\n<\/p>\n\n

\n\nPlus, Gong works to turn every rep on your team into a potential superstar. Our sales engagement tool helps them lock in an effective sales cadence, see and hear what top reps are doing, learn and replicate best practices, use email templates they already know will be successful, and shatter their quota. Every month. Every quarter.\n<\/p>\n\n\n<\/div>\n<\/div>\n\n\t\t\n\t<\/div>\n<\/div>\n<\/block-columns>\n\n\n<\/div>\n<\/div>\n<\/block-section-content>\n\n\n<\/div>\n<\/div>\n<\/block-section>\n\n\n\n\n

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What Does The Gong Platform Look Like?<\/h2>\n<\/div>\n<\/block-header>\n\n\n<\/div>\n<\/div>\n<\/block-section-content>\n\n\n
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Build A Winning Playbook<\/h2>\n

Share your top performer\u2019s best practices with all your sellers to drive higher quota attainment and close more deals.<\/p><\/div>\n\n\n\n\n

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Spot At-Risk Deals In Your Pipeline<\/h2>\n

Gong is like a truth serum for your pipeline: see which deals will close (and which ones need urgent attention).<\/p><\/div>\n\n\n\n\n

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Catch Up On Your Team\u2019s Deals<\/h2>\n

Automatically updated. Always accurate. Gong\u2019s sales engagement platform shows you where your deals really are so you can strategize a path to close.<\/p><\/div>\n\n\n\n\n

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Gong\u2019s Sales Engagement Platform In Action<\/h2>\n

I\u2019ll let you in on a little secret. This is how Gong\u2019s sales engagement platform helps leading sales teams blow their number out of the water:<\/p>\n<\/div>\n<\/block-section-header>\n\n\n

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step 1<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nGong records and analyzes your customer touchpoints (that\u2019s phone, web conferencing, and email).\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-cards-item>\n\n\n

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step 2<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nGong ties those recordings to CRM data to identify patterns that lead to optimal outcomes (i.e. closed-won).\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-cards-item>\n\n\n

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step 3<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nGong\u2019s sales engagement platform gives you data-backed recommendations to improve rep performance, as well as mind-bending insights into how your buyers are actually responding to your sales strategy.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-cards-item>\n\n\n

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step 4<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nGong lets your team tap into an always up-to-date stockpile of battle-tested best practices. It\u2019s like osmosis, but for sales pros.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-cards-item>\n\n\n<\/div>\n<\/div>\n<\/block-cards>\n\n\n\n

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See Gong in action
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\nBook a demo<\/a>\n<\/div>\n<\/block-cta>\n\n\n<\/div>\n<\/div>\n<\/block-ctas>\n\n\n<\/div>\n<\/div>\n<\/block-section-content>\n\n\n<\/div>\n<\/div>\n<\/block-section>\n\n\n\n\n
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Come For Sales Engagement Software, Stay For Everything Else<\/h2>\n

So, yeah. There\u2019s more to Gong than sales engagement software\u2026 Gong is the #1 Revenue Intelligence platform<\/a>. That means you \u2013 aka revenue leaders \u2013 get total visibility into your team, your deals, and your market. In one place.

Pretty cool, huh? Here\u2019s what that really means (no marketing-speak):<\/strong><\/p>\n<\/div>\n<\/block-header>\n\n\n<\/div>\n<\/div>\n\n\t\t\t\t\t

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People Intelligence<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nTurn average performers into top performers and top performers into superstars.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-note>\n\n\n

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Deal Intelligence<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nGet a full bill of health on all the deals in your pipeline.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-note>\n\n\n

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Market Intelligence<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nHear what your customers are saying and discover where you win.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-note>\n\n\n<\/div>\n<\/div>\n\n\t\t\n\t<\/div>\n<\/div>\n<\/block-columns>\n\n\n<\/div>\n<\/div>\n<\/block-section-content>\n\n\n<\/div>\n<\/div>\n<\/block-section>\n\n\n\n\n

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Goodbye Opinions. Hello, Reality.<\/h2><\/div>\n\n\n
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\n\nJoin thousands of revenue leaders using Revenue Intelligence as their new M.O.\n<\/p>\n\n\n\n

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They Said It Best<\/h2>\n<\/div>\n<\/block-section-header>\n\n\n
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\n\nThe conversation recordings and analytics allow me to review client engagements, identify points of improvement, and share them with peers for feedback. I appreciate that the platform is integrated with our CRM, which allows us to link to call recordings from client records.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-cards-item>\n\n\n

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\n\nThe deal view is incredible. It provides a timeline of all events that have happened around an account so you can quickly identify opportunities that are falling through the cracks or being mismanaged. Super valuable and I wasn\u2019t expecting to see a feature like it from Gong.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-cards-item>\n\n\n

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\n\nAs many salespeople will recognize, keeping track of a large number of accounts can make it hard to remember every conversation you have. Gong allows you to review calls to ensure that you are on track with your clients goals.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-cards-item>\n\n\n

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\n\nGong is an incredibly useful platform to help you understand what hell your prospects or customers are actually saying. This is incredible insight that would be usually lost when your SDR is making cold calls or your closing team is trying to understand why they even won the deal.\n<\/p>\n\n\n<\/div>\n<\/div>\n<\/block-cards-item>\n\n\n<\/div>\n<\/div>\n<\/block-cards>\n\n\n<\/div>\n<\/div>\n<\/block-section-content>\n\n\n<\/div>\n<\/div>\n<\/block-section>\n\n\n\n\n

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“Incredible.”<\/h2>\n

3,000+ Raving Fans<\/p>\n<\/div>\n<\/block-section-header>\n\n\n

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Demo Gong\u2019s Sales Engagement Platform Today<\/h2><\/div>\n\n\n
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\n\nSee first-hand why Gong is all the rage right now.\n<\/p>\n\n\n\n

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FAQ<\/p>\n

They Asked (So You Don\u2019t Have To)<\/h2>\n<\/div>\n<\/block-section-header>\n\n\n
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What is sales engagement software?<\/strong><\/div><\/div>\n
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\n\nSales engagement software is used by sales professionals to engage prospects and track activity on their accounts across various channels (email, calls, messaging). Sales engagement software also shows sales managers which behaviors are tied to positive outcomes (meetings booked, closed won opportunities, and more) so they can share best practices with their team.\n<\/p>\n\n

\n\nBecause sales engagement software monitors activity across the entire deal cycle, it can link in-the-field sales techniques with revenue and opportunity data from CRM, enabling revenue leaders to improve their go-to-market strategy.\n<\/p>\n\n\n<\/div>\n<\/div>\n\n

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What are the benefits of using a sales engagement platform?<\/strong><\/div><\/div>\n
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\n\nSales engagement platforms deliver three main benefits.\n<\/p>\n\n

\n\nFirst, they increase rep productivity by allowing them to engage with prospects across multiple channels.\n<\/p>\n\n

\n\nSecond, sales engagement tools enable sales managers to monitor activity, surface top-performing behaviors, and replicate best practices.\n<\/p>\n\n

\n\nThird, sales engagement platforms give insights into each step of the deal cycle across to understand your pipeline and fine-tune your go-to-market efforts.\n<\/p>\n\n\n<\/div>\n<\/div>\n\n

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What information about my deals can I access in Gong?<\/strong><\/div><\/div>\n
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\n\nUsing Gong\u2019s sales pipeline software, you can see all customer touchpoints, by call, email, and web conferencing. You can see scheduled next steps. You can see whether an email has been answered (and who on the buyer side answered it). As well as all CRM<\/a> data associated with that account.\n<\/p>\n\n\n\n

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