{"id":5977,"date":"2022-12-12T12:45:14","date_gmt":"2022-12-12T20:45:14","guid":{"rendered":"https:\/\/www.gong.io\/?post_type=patterns-case-study&p=5977"},"modified":"2025-02-05T11:06:30","modified_gmt":"2025-02-05T19:06:30","slug":"how-gong-forecast-helps-crayon-create-accurate-and-reliable-forecasting","status":"publish","type":"patterns-case-study","link":"https:\/\/www.gong.io\/case-studies\/how-gong-forecast-helps-crayon-create-accurate-and-reliable-forecasting\/","title":{"rendered":"How Gong Forecast helps Crayon spend 66% less time in forecasting calls"},"content":{"rendered":"\n\n
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66%<\/div>\n
less time spent in forecasting calls<\/div>\n<\/div>\n<\/block-factoid>\n\n\n<\/div>\n<\/div>\n<\/block-factoids>\n\n\n\n
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The challenge<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nPrior to Gong Forecast, Crayon had to keep track of deal information from several sources and place them into a Google Sheet. The process was tedious and they lacked confidence in their forecasts.\n<\/p>\n\n\n\n

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The outcome<\/h2>\n<\/div>\n<\/block-title>\n\n

\n\nThrough the use of Gong Forecast, Crayon reduced the amount of time spent in forecasting calls by 66%! Instead of forecasting calls based on opinions, they were now based on historical trends and current data. The Crayon team had greater confidence and more forecasting accuracy.\n<\/p>\n\n\n\n

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Headquarters<\/p>\n

Boston, MA<\/p><\/div>\n

Founded<\/p>\n

2015<\/p><\/div>\n

Company size<\/p>\n

150+<\/p><\/div>\n

Industry<\/p>\n

Software Development<\/p><\/div><\/div>\n<\/div>\n<\/block-case-study-hero-facts>\n\n\n<\/div>\n<\/div>\n<\/block-case-study-hero>\n\n\n\n\n\n

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Gong Forecast creates ownership and accountability for every team member, and provides an opportunity to measure our results over time so we can make better predictions in the future. This complete transparency allows us to devote more time to deals that actually need our attention.<\/q>\n
John Judge<\/div>\n
Senior VP of Sales<\/div><\/div>
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